Big Mountain Music Festival # 3

GMM Music Festival Campaign

This is the third annual but it’s a first time we are trusted to take on this country’s largest music festival. Returning from its first two massive successes, this year’s concept is “Revolution” of the country’s music industry. We have decided to go with a direction of “wood cut propaganda”, making a character out of the celebrities’ famous poses to resemble “Chinese revolution” in 1949.
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